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Cedar Fair Dark Ride Gets a Makeover

April 8th, 2010

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Check out Boo Hill at Kings Island. It used to be a Scooby-Doo themed ride. (Well, I f I remember correctly, it was a Scooby -Doo ride when I was a kid, it then changed to a Smurf  ride, then became Phantom Theatre and then back to Scooby-Doo. ) In any case, Sally Corporation was brought in to re-theme it yet again. Not sure if this is because of licensing issues (Kings Island used to be a Paramount property) but the ride needed a makeover in my opinion. The outside looks pretty much the same, but the inside looks a little scarier than it was and its going to be one of the rides where you shoot at targets and accumulate points. TIP: Do not get into a competition against Eddie McLaurin, Woods of Terror on one of these. If you want to see the press release just click for more.

Cedar Fair Dark Rides Transformed

Scooby-Doo to Boo Blasters: Sally Transforms Dark Rides at Four Parks

Jacksonville, FL: After much speculation by park fans and industry media, the secret is out: The Scooby-Doo-themed interactive dark rides at the four former Paramount Parks now owned by Cedar Fair have undergone a major transformation—Sally Corporation, has re-themed them into Boo Blasters on Boo Hill. Each ride has new characters, new storyline, new music and audio tracks and new, exciting special effects; even the ride cars have a new look.

When Cedar Fair opted not to renew their license for the Warner Bros.-owned Scooby-Doo and Mystery, Inc.™ properties, major re-branding was necessary in the children’s areas of Canada’s Wonderland, Carowinds, Kings Island and Kings Dominion. According to Rob Decker, corporate vice president for planning and design at Cedar Fair, “We discussed other uses for the facility, but in the end we knew that a Sally dark ride experience would continue to be a good fit—longer term. Dark rides have proven successful for our parks; they give a positive, value-added experience that complements our other attractions quite well.”

Created as a family ride, Boo Blasters on Boo Hill pits guests against the wiles of the mighty king of ghosts, Boocifer, and his cohorts as they try to retain their hold on a stockpile of Scare Tonic, which they need to maintain their frightfulness and thus hold onto their haunted domain. The visitors are charged with zapping the Scare Tonic and driving out the ghosts…accumulating points along the way, of course. Many exciting and scary events happen throughout the sixteen-scene black-light ride.

“Boo Blasters on Boo Hill is a simple concept, and simple is often good,” says Decker. “Guests understand the interactive dark ride concept: it’s primarily a target shoot experience. However, riders come away appreciating the goofy, spooky, interactive elements that make each ride experience unique. It’s a laugh in the dark as much as it is a fun gaming experience.

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